YOUness -- that's my way of talking about how other people feel around you, what they take away from having met you.
As a therapist, YOU are your brand. YOU are the service. It’s in your YOUness that you weave together the threads of why you work with your chosen population and how you show up in sessions.
Hi, I'm Rebecca. I'm short and have really curly hair. I also laugh a little too loud and dive in deep pretty fast. I'm a fine arts undergrad turned relationship therapist with a deep fascination of how intimacy, play and meaning weave together to cultivate connection (ahem, Connectfulness). Who I am is a part of branding.
And that's because branding is who you are everywhere you go.
Branding is the tool with which you build trust and identity. It's what others get to know about and associate with you. It's the memory that lingers and refers people back to you.
Creating your brand is about illustrating what you offer through storytelling that weaves together and reflects you in your most wholehearted way. Written, spoken and visual communication come together with real life experience to provide memories that linger on the people with whom you connect.
It's about going deeper and diving into the story, your story. Your story of who you are, what you do, who you serve and WHY you are doing it. That's what will ultimately create your brand.
And yes, you will most certainly evolve. There's always room to grow, especially in the arena of putting yourself and your maturing brand out there and making it visible and memorable!
I'm here to help you become more mindful of your evolution, and we’ll even speed it up a bit.